Category Archive:

How To Get Quality Fans Automatically


Developed over 6 years, the “CAPE Technique” can give you quality fans virtually automatically. This article explains it for you.

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How Do You Approach Social Media?


Every company using social media falls into one of these three categories. 80% of people fall in one category, 10% in another, 10% in the remaining category. So what are those categories?

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Humanizing The Social Media Industry


It’s no secret that social media has created an entirely new marketing category within businesses. Social media has the ability to permeate into every avenue of a consumer’s life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

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What’s The Deal With Facebook Timeline?


I’m sure you’ve noticed the big change over the weekend. As of March 30, Facebook has ported all of it’s pages into the new Timeline design, including business pages. While there are plenty of people who aren’t happy about the change, those who are business minded know how to accept, and most importantly, adapt to change. Properly used, Timeline has been shown to increase engagement by…

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Most Underused Buzzwords on LinkedIn Profiles


If the Top 10 buzzwords are used to the point of making the HR recruiters’ eyeballs bleed, and LinkedIn has finally published their thoughts on it, is this something we should seriously look at on our profiles? I think so…

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Social Content Optimisation (SCO): Real or Just Another Acronym?


This new 3 letter Acronym SCO, seems to be getting rewrites more than expected online from bloggers here and there. I wonder how many of them have years of experience in agencies and digital media. From someone who has been involved in media agencies, digital media and a whole range of advertising projects right through to social media marketing and SEO as they grew out of the ground, here is a perspective worth looking at.

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Taylor Marek is no "newbie" when it comes to social media. Years of experience, combined with exceptional content and connections with the top industry leaders define his leadership and mark his passion. Read more here.

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