Are You A MacHead? The Story Of The Apple Fanboy

I want you guys to watch this movie. It is simply amazing.

If you have ever wondered how to create a cult, keep them buzzing, and always overdeliver, look at Apple. They have done it time and again. It pays to see how they did it because it may be just the spark you need.

Enjoy

What Is Your Glitch?

Everyone has one. It is what defines us from each other. Some call it gifts, some call it talents, others call it passion, but I call it a glitch.

Why a glitch? Well, partly because I am a geek and I like tech terms. ;P

The other reason is because of the information/technology age. Think about it this way. Computers and electronics are made and sold on a daily basis. Some of them turn out to be lemons and some of them never seem to have any problems. The typical computer, however, usually has some glitch that no one can explain and no one else seems to get. I once had a computer that gave me at least ten blue screens a day if I was lucky. I never really found out what the problem was until it completely crashed and I had to take it in for repairs. I still don’t entirely know, but I have a feeling it had something to do with the video card, motherboard, and the power supply.

I have a completely new computer now (and its a beast of a machine), but I’ve run into quite a new problem. About six months ago Vista Aero decided to disable itself. I also have games that freeze at random times and it seems I don’t quite get all the power out of the video card I have. The problem with my new computer is the video card, that is its glitch. I guess in a way this “glitch” separates this computer I am currently typing this post on from the rest of them.

I don’t mean this in a negative way at all, but the same idea applies to people. Each and every one of us has a glitch of some kind. Something that sets us apart. Something that marks who we are. Something that The Designer put into us that He could work through.

What is your glitch? What sets you apart from the rest of us? Embrace it. Don’t let anyone try to “fix it” or tell you otherwise.

Photo Credits: Michelle Jones UK

How Do YOU Define A Successful Social Media Campaign?

This is the first time I’m taking an official poll on this site because I want to hear your input. After you provide your input, I’ll give you my side of it.

Think of it as an Oreo. Your opinion is half of the Oreo, mine is the other half. Together there is a cohesive whole and everyone benefits.

So, How do you define a successful Social Media campaign?

How TV Shows can make it big Online

Just thought I would send out a quick post as I had this on my mind.

I was driving in my car running some errands when a radio ad came on. It was talking about Netflix and how they now offer the option to not only watch your favorite movies online or via mail, but that you can now watch your favorite tv shows as well. This set my mind to thinking. How can tv shows make money in the online world, the ‘new media’ realm where you control what you want to watch, where you want to watch it, when you want to watch it, and how? From many of my excursions into the television industry, I know that most of the money tv shows earn come from the ads that play during each episode. There is also the option to “place products” into the episode slyly enough for you to not notice the subliminal ad. This strategy works well in movies also.

Anyways, the thought occurred to me that the easiest way tv shows can make a living online is to partner up with companies such as Netflix and Blockbuster to syndicate episodes where the public wants them. There is also throwing it up on iTunes, Hulu, and Zune Marketplace that can bring in some easy revenue. Problem solved, cue the applause and cheers from an audience that has been waiting for this moment.

If you are a tv show producer or are thinking of becoming one, factor this into your equation. The tips pay out better here, trust me.

Can you Run your Business with only an IPad?

That is the question my mentor, Paul Colligan, posed to us recently over Twitter:

Can I run my business for 30 days with nothing but an IPad?

What do you think? Can Paul do it?

I am personally interested in this challenge. Owing to the fact that the IPad is more of a content consumption device than anything else, this will be an interesting twist. I am curious Paul if you, being a content creator extraordinaire, will be able to pull it off with the apps available for the device. I know all the apps are there for you to use, but this will get interesting when you want to do video, take pictures, record your voice, and such. How will that work into your New Media Content Creation Model?

The interesting feature about the IPad, which I foreshadowed in my first post (The Apple iPad. Greatest thing since iSlicedBread?), is that Apple is purposely marketing this as a “content consumption device”. This device, as confused as you may be at this point, is for the content consumer not the content creator. Does anyone besides me and Paul notice this subtle shift?

If you want to keep tabs on what Paul is up to with this challenge and if it actually works, visit:

http://www.paulsipad.com/

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