Humanizing The Social Media Industry

It’s no secret that social media has created an entirely new marketing category within businesses. Social media has the ability to permeate into every avenue of a consumer’s life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.

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What’s The Deal With Facebook Timeline?

I’m sure you’ve noticed the big change over the weekend. As of March 30, Facebook has ported all of it’s pages into the new Timeline design, including business pages. While there are plenty of people who aren’t happy about the change, those who are business minded know how to accept, and most importantly, adapt to change. Properly used, Timeline has been shown to increase engagement by…

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