How Do You Approach Social Media?

Every company using social media falls into one of these three categories.

80% of people fall in one category, 10% in another, 10% in the remaining category.

So what are those categories?

Those who make things happen, those who watch things happen, and those who say, “What happened?”

Don’t Be The 80%

The common myth when it comes to companies using social media is “Yeah, I’m on social media.” What the heck does that mean though?…

Humanizing The Social Media Industry

It’s no secret that social media has created an entirely new marketing category within businesses. Social media has the ability to permeate into every avenue of a consumer’s life providing companies with an abundance of opportunities for brand advertising. The rules, however, are far different than the traditional advertising campaigns of yesteryear.…